You've seen her on Instagram. You know what she can do. And while you may call her Prestige Image, I know her as Ruth.
I first met Ruth back in September 2006 on the first day of secondary school. We were in the same form one class. However, we didn't quite have many conversations until we were about 15 or 16 and in form 4.
I always used to chat her up about her HTC cellphone and how cool I thought it was. She was very quiet and reserved, but something about her energy just attracted me to her.
After we left school, Ruth and I grew closer as we bonded over our journey to becoming entrepreneurs. She did her thing with makeup, and I focused on fashion. We supported each other wherever we could and I am so proud of all she has accomplished thus far.
Today, I'm so happy that she agreed to chat with me about her love for makeup, and the one thing she absolutely cannot leave out of her routine. So let's go.
JHALISA: How old were you when you first started wearing makeup, and what's the first makeup product you ever bought yourself?
RUTH: As a teenager, I always played with my mom's makeup; using her face powder, eyeliner, and lippies. However, it was at the age of 17 that I really began to fall in love with it. Seeing all those makeup artists on Facebook and Instagram create such beautiful looks, I wanted to look like them. So the first makeup product I bought myself was an eyeshadow palette from Elf Cosmetics.
JHALISA: Whoa, how cool! I think my first eyeshadow palette was from Elf too. My boyfriend bought it for me one Christmas. But anyway, which makeup brand would you say is your absolute fave right now?
RUTH: Personally, I don't have a favorite makeup brand or one that I can say that I'm committed to no matter what. Each brand has its strengths and weaknesses. However, I can say that I am a lover of drugstore brands. I love the idea that they are so affordable and accessible, especially for beginners or those on a budget, as well as the fact that the quality of their makeup keeps improving so significantly. Some of my faves right now are LA Girl, Sacha Cosmetics, Colourpop, Milani, BH Cosmetics, and Wet n' Wild.
JHALISA: So who are some local makeup artists that you admire?
JHALISA: And what are some of the challenges you've experienced thus far with trying to make your own mark on the local beauty scene?
RUTH: First of all, having people close to me who I expected to support me, but did not. I knew that this was the direction that I wanted to go, and that helped me to overcome, in spite of [the lack of support]. Also, not just as a makeup artist but as a content creator, it took quite some time for my page to get any kind of recognition on social media. And even when it did, the likes did not equate to dollar signs. People appreciate your art until they have to pay for it.
JHALISA: Oh, you're sure right! Everyone loves your work until they have to pay for it. But, last question. Every fashionista knows that having the perfect accessories can either make or break an outfit. But when it comes to creating the perfect makeup look, what would you say is absolutely essential to ensuring the look is complete?
RUTH: Ooohh, well for me, I absolutely must have concealer! I can't live without it. It's a necessity to cover up my flaws and imperfections.
JHALISA: Girl, what flaws? You are stunning with or without makeup. Now, let's cheers to that.
I'd like to thank Ruth for being such an amazing sport and letting me interview her for the blog. Were you surprised by anything she said? And also, who do you think I should interview next?
Owner, Saint Hadar Exchange